Nov 26, 2024  
2009-2010 Downtown Campus Catalog 
    
2009-2010 Downtown Campus Catalog [ARCHIVED CATALOG]

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MKTG 1000 - Introduction to Marketing.

Provides an introduction and overview of marketing. Discusses market and buyer analysis. Includes product planning, pricing, promotion and distribution of goods and services. For non-business majors only. Does not satisfy the MKTG 3000 business requirement.Semester Hours: 3
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