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May 19, 2024
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MKTG 4700 - Personal Selling and Sales ManagementSummer 2010 Registration MKTG 4700 Introduces the student to principles of personal selling and issues in managing the field sales force. Focuses on models of personal selling, recruiting, selection, training, compensation, supervision, and motivation, as well as organizing the field sales force, sales analysis, forecasting and budgeting.
Prereq: MKTG 3000.Semester Hours: 3to 3 Registration is changing. Visit our website for details ucdenver.edu/registration.
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