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May 05, 2024
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COMM 5635 - Principles of Public Relations Introduces theory and practice in the field of public relations, including topics such as effects upon society, public opinion, target audiences, adaptation to the media, uses, laws and ethics. Prereq: Undergraduates with senior standing may enroll with permission of instructor. Cross-listed with COMM 4635. Semester Hours: 3 to 3
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